Great information on creating a social strategy for your dealership.
Getting a quick ride in with T.J. Houghton before the Driving Sales Executive Summit in Las Vegas.
Thank you Brian and the PCG team for this award! If you are interested in learning how you can create a WordPress Hub Marketing site for free come learn at session #308 “New Ideas in Hub Marketing with WordPress” from Mike Fitzpatrick today at 10:00am.
Even though Digital Dealer 9 has come and gone this and I have already done my presentation you can still get the information that I presented at the Selling Cars Online Academy.
I added this video from the booth at Digital Dealer 9 to demonstrate to the guys from Turpin Auto World just how easy it is to add a YouTube video into a WordPress website. I added it without even leaving the backend of my site so it literally took about 20 seconds to do (even with slow internet).
This photo was taken from the back of the room in Brian Pasch’s session on how to measure your POD Score. The cool part is it was done with an iPhone, uploaded to my site with a WordPress application and then syndicated to my Facebook page and Twitter account within minutes without having to do any additional work.
(RUMSON, NJ) PCG Digital Marketing today announced that DealerTrend (http://www.dealertrend.com) was chosen to receive a Peak Performance 2010 Automotive Website Award (AWA) for search marketing. The awards were presented to the leading automotive website companies at the AWA breakfast ceremony in Las Vegas. The awards ceremony preceded the official start of the 9th Annual Digital Dealer Conference & Exposition. DealerTrend was chosen to receive the Peak Performance award for search marketing.
The Peak Performance award represents website companies that have the search marketing architecture and feature set that will provide their clients with a strong competitive advantage online. Peak Performance winners are members of an elite group, which represent platforms that will enable dealers to create an unfair competitive advantage in their local markets.
Last year DealerTrend won the 2009 ASMA Award for Industry Leadership. DealerTrend is the leader in creating fully functional, search compliant automotive websites based on the WordPress open source platform. As content publishing catches on with car dealers, the ease of use and global support of WordPress puts DealerTrend in a unique place in the industry.
The 3rd annual Automotive Website Awards (AWA) were created by PCG Digital Marketing, recognized leaders in automotive digital marketing strategies. For 2010, PCG Digital Marketing recognized the industry’s best website platforms across three different categories: design, technology and search marketing.
The Automotive Website Awards seek to provide car dealers with an unbiased evaluation of automotive website platforms and integrated search marketing tools. The 2010 AWA study included a review of over 50 automotive website providers.
This year’s published study includes 160 pages of valuable information regarding automotive website platform choices, search marketing performance, design and technology. The report is the industry’s reference guide for the best in automotive website technology and design.
To download a full PDF version of the Automotive Website Awards study, please go to www.automotivewebsiteawards.com/2010-AWA-whitepaper.pdf .
About the Brian Pasch and PCG Digital Marketing
Brian Pasch, CEO is a veteran marketing expert and a noted expert in the field of Automotive SEO and Automotive Digital Marketing. His career has spanned both management and technology roles.
He continues to lead research into Digital Marketing platforms. PCG continually tests new digital marketing strategies that can provide a cost effective channels for business advertising and lead generation.
PCG works for and with an ever-growing number of auto dealers and dealer groups from all over the country to maximize results of their digital marketing efforts.
For more information, visit http://www.automotivewebsiteawards.com
Contact PCG Digital Marketing
This slide presentation is from DD8 in Orlando Florida where I presented why WordPress is the website/micro-site platform of the future for automotive retailers.